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Marketing and New Media: Home

This guide lists recommended resources, including books and e-books, on marketing and new media.

Welcome to your research guide!

Looking for books?

The Business Library has been collecting books on marketing with new media. We have a great selection on all kinds of topics, from blogs to wikis and a lot of things in between.

This is a guide to books, databases, and websites on topics that are of special interest in this area. Use the tabs above to see a few examples of what we have for each topic.

Catalog Search

Find books, ebooks, and print journals on the topics of social networks and social media using the library catalog:

Search tips : use quotation marks " " to search for an exact phrase.

Use an * (asterisk) to pick up plurals and tenses of a term.

You can also do a word search for a specific service such as Facebook.


Sample searches:


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