One of the main challenges of database research is determining which words to search for. Keywords are words that describe the theme, concepts, and issues of the topic or idea you want to find more information about.
It's a good idea to brainstorm some ideas for alternate keywords in case you call a concept by one name, and the database uses another. For example, if you search for "makeup" but the database only has information on "cosmetics," you'll retrieve zero results no matter how much relevant information exists in the database.
You do not need to use words like "effect" or "cause" in an advanced search. These concepts are implied by the AND in your search, so including them as keywords is not necessary, and confuses the search engine.
The following resources provide tips on determining which keywords to use in your search:
The Business Library subscribes to many databases that will be useful for your research. Ask yourself these two questions: What kind of information am I looking for? And where will I look? When you know which database you want to use, access it through the library's website so we can log you in as a GGU user.