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Public Relations: Home

This guide lists recommended books, journals, databases and websites covering public relations and consumer behavior. General research tips and search strategies for locating PR information are also provided.

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Research Tips

If you have been searching for 20 minutes without finding the information you need, get help from a librarian.

Keep track of citation information throughout the research and writing process. Visit the library's citation guide if you need help!

Searching takes patience.If you don’t find what you need, try changing where or how you look for the information.

 

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Books on Public Relations

Subject Guide